OTA commission calculator
Find out what third-party distribution actually costs your hotel this year — and what moving share to direct is honestly worth.
Four figures from your own P&L. No sign-up, nothing stored, no inflated numbers. Every formula and assumption is on the page so you can check it against your channel manager in under a minute.
Your property
Trailing twelve months, or your current budget.
140 keys, corporate midweek, OTA-dependent weekends and event peaks.
Keys available for sale, excluding rooms out of order.
Gross ADR before commission, net of taxes.
Annual average. 365 nights are assumed.
Booking.com, Expedia and similar. Exclude wholesale and GDS.
Assumptions
Defaults sit inside published OTA ranges — roughly 15% on Booking.com's standard model and 15–25% on merchant and sponsored placements. Change them to match your contracts.
Weighted across your OTA partners, including any visibility boosters.
Be conservative. Well-run direct programmes typically move 5–15% of OTA volume, not all of it.
Paid search, metasearch, booking engine fees and tooling, as a share of the revenue you win back.
Annual OTA commission
$579,371
$11 of RevPAR, every available night
Net saving if 10% books direct
$38,625
$3,219 a month, after direct costs
A projection from the figures above, not a guarantee. Commission avoided is only a saving once the cost of winning the booking yourself is deducted — which it is here.
The numbers behind it
Room nights sold
38,836
of 51,100 available
Gross room revenue
$5,747,728
RevPAR $112
OTA gross revenue
$3,218,728
21,748 room nights
Net ADR via OTA
$121
vs $148 gross
Commission avoided
$57,937
on 2,175 shifted nights
Direct acquisition cost
$19,312
6% of $321,873
Net revenue after commission
$5,168,357
Saving per room
$276
per key, per year
Saving as % of revenue
0.67%
Where the year's room revenue lands
Gross room revenue split into revenue you keep and commission paid away.
Net saving as you move share to direct
Each point holds ADR, occupancy and commission fixed, and changes only how much OTA demand books direct instead — net of your direct acquisition cost.
Sensitivity to an occupancy swing
Commission scales with volume. Fifteen points either side of your occupancy, with everything else held constant.
Show the working
Calculated in your browser, in this order. Figures are displayed rounded; the math runs unrounded.
- 01Room nights available140 rooms × 365 nights51,100
- 02Room nights sold51,100 × 76% occupancy38,836
- 03Gross room revenue38,836 × $148 ADR$5,747,728
- 04OTA gross revenue$5,747,728 × 56% OTA share$3,218,728
- 05OTA commission$3,218,728 × 18% blended commission$579,371
- 06Revenue shifted to direct$3,218,728 × 10% shift$321,873
- 07Commission avoided$321,873 × 18%$57,937
- 08Direct acquisition cost$321,873 × 6%$19,312
- 09Net annual saving$57,937 − $19,312$38,625
What this model does not include
Rate parity effects, cancellation and no-show differences between channels, billback and payment processing fees, the incremental demand OTAs genuinely create, and any ancillary spend difference between direct and OTA guests. It assumes shifted room nights are booked at the same ADR.
Take the numbers with you
Nothing is sent anywhere — the summary is built and copied in your browser.